"Fascinated by fashion since childhood she is interested in dresses and undertakes studies on the history of fashion, growing up begins to fill the wardrobes, buying garments that will become a real one collection of cult pieces. Intuition is one of its greatest qualities and his wardrobe is proof of this, where we find items they have marked history: a small museum. His career path in world of fashion begins as a representative of prestigious brands and it is immediately recognized and appreciated for its ""flair"" to capture the trends and to understand which garment will make a splash and have more sales. Daniela immediately realizes that to know how to sell you have to be creative and stylists at the at the same time, so he relies on his creativity and industry knowledge to create his own own brand Sel.Di becoming a fashion designer herself. It is inspired by the street where he glimpses the irony, the spectacle, the colors and the urban tribes that the ""circus"" of the new millennium. Her fashion is born from a particular and a very personal fictional. Sel.Dì's collections are visions in which nostalgic, elegant creatures passionate and romantic, where feathers, satin elements, details in smooth velvet, dreamy frak, poetic shirts, skulls, old jeans and jewels find their place and yes mix with details from the male world. His will lies in giving an example of social and entrepreneurial responsibility: ""there is coherence between the fact that the clothes are made in Italy and what they represent, is what I do, what I love to do "". Daniela starts selling her first collections in the most glamorous Italian boutiques. IS landed like a bombshell in the fashion world, she's so cheerful and full of energy, what which is reflected in her clothes. Her fashion is unpredictable, unconventional, a union of grace and strength. Daniela's inspiration and sensitivity change the language of the wearer her garments, characterized by exclusive prints that she herself designed and created by hand in the best Italian laboratories. Since 2010 the date of creation of the Daniela brand multiplies performances, events and collaborations with companies as a designer. Immediately after his first participation in White in Milan in 2018 was chosen by Ice-Agenzia to be part of the 18 companies sent to Shanghai to promote Italian fashion and his in 2019 autumn / winter 19.20 collection is inserted in the prestigious Studio Zeta showroom in Milan for distribution."

"Fascinated by fashion since childhood she is interested in dresses and undertakes studies on the history of fashion, growing up begins to fill the wardrobes, buying garments that will become a real one collection of cult pieces. Intuition is one of its greatest qualities and his wardrobe is proof of this, where we find items they have marked history: a small museum. His career path in world of fashion begins as a representative of prestigious brands and it is immediately recognized and appreciated for its ""flair"" to capture the trends and to understand which garment will make a splash and have more sales. Daniela immediately realizes that to know how to sell you have to be creative and stylists at the at the same time, so he relies on his creativity and industry knowledge to create his own own brand Sel.Di becoming a fashion designer herself. It is inspired by the street where he glimpses the irony, the spectacle, the colors and the urban tribes that the ""circus"" of the new millennium. Her fashion is born from a particular and a very personal fictional. Sel.Dì's collections are visions in which nostalgic, elegant creatures passionate and romantic, where feathers, satin elements, details in smooth velvet, dreamy frak, poetic shirts, skulls, old jeans and jewels find their place and yes mix with details from the male world. His will lies in giving an example of social and entrepreneurial responsibility: ""there is coherence between the fact that the clothes are made in Italy and what they represent, is what I do, what I love to do "". Daniela starts selling her first collections in the most glamorous Italian boutiques. IS landed like a bombshell in the fashion world, she's so cheerful and full of energy, what which is reflected in her clothes. Her fashion is unpredictable, unconventional, a union of grace and strength. Daniela's inspiration and sensitivity change the language of the wearer her garments, characterized by exclusive prints that she herself designed and created by hand in the best Italian laboratories. Since 2010 the date of creation of the Daniela brand multiplies performances, events and collaborations with companies as a designer. Immediately after his first participation in White in Milan in 2018 was chosen by Ice-Agenzia to be part of the 18 companies sent to Shanghai to promote Italian fashion and his in 2019 autumn / winter 19.20 collection is inserted in the prestigious Studio Zeta showroom in Milan for distribution."

daniela.sellone@gmail.com